How Much Should You
Charge for Sponsorships?
Get your personalized rate card in 2 minutes — backed by real creator data
Calculate My Rates →YouTube Sponsorship Calculator FAQ
How do I calculate my YouTube sponsorship rate?▼
Your sponsorship rate depends on followers, engagement rate, content type, and partnership format. Our calculator uses industry benchmarks to provide accurate minimum, recommended, and maximum rates based on real creator data.
What is a good CPM for YouTube sponsorships?▼
Typical CPM ranges from $10-$50 depending on your niche and audience quality. Tech and finance creators often command higher rates ($30-$50), while general lifestyle content typically sees $10-$25 CPM.
Does this work for Instagram and TikTok too?▼
Yes! Our calculator supports YouTube, Instagram, TikTok, Twitter/X, Twitch, and Podcast platforms. Each platform has different rate structures based on their unique engagement patterns and audience demographics.
Is the calculator really free?▼
Absolutely! Our sponsorship calculator is 100% free with no hidden fees or premium tiers. No login required. You can export your professional rate card as a PDF instantly.
Free calculator for educational purposes. Results are estimates only.